Author Branding
Don't judge a book by its cover, but by its author.
We authors are no less than lost Harry Potters; Oblivious of our own potential and magic.
Apart from our own self-belief, guess the next big magic wand which we need?
"Author Branding"
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Because every lost Harry Potter needs that Hogwarts to be known in this world. That Hogwarts would be your author branding; a place where your powers are adored like magic.
What is common between Alice in the Wonderland and Harry Potter?
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Well, they needed the right place to grow. Your 'Author Branding' would be that place from where you won't just grow, but also glow.
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It is that launchpad of identity, awareness and fame in this crowded digital world of wannabe's, where you have come as oblivious Harry, but you have to establish yourself as confident Hermoine.
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Why?
1. To have an impact with your words.
2. To showcase your work.
3. To have loyal readers.
4. To sell your books.
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Because writing a book and getting it published is easier than the real game of selling them.If patience is the key here, then author branding is the game-changer here.
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Just one question to make you think-
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Who will buy your books, when nobody knows you exist? What will be the use of writing a wonderful book, but having no buyers for it because nobody knows you?
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Are you ready to enter the Hogwarts of fame?
So what are your battlefields to create your digital presence?
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1. FB & Instagram.
2. Youtube & Podcasts.
3. Linkedin
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I have divided them on the basis of text centric, audio/visual centric and networking centric platforms.
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Dare to avoid one and you will miss on an important class to pass this exam.
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But handling all this sounds like reading the gigantic library of Hogwarts, right?
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But what if there is a soccer's stone to release you from the Voldemort of anonymity?
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Imagine a world of your own wonderland or Hogwarts, where people know you, adore you and are willing to read more work from you?
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It may sound overwhelming amidst the crowd of so many authors out there, right? but you know what?
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You are not crowd, you are you! And
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Author Branding will be the secret sauce to keep that 'You' intact in you.
What's Special Cooking Here?
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Customised branding based on A.I.D.A. principle of marketing.
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Blended creativity with branding to make you stand apart.
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A seasoning of personalised experience from the Founder as 4X author.
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Industry researched content ideas & curation.
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Authentic & simple ways to boost your fame game as an author.
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Meticulously strategised storyboarding on Instagram stories.
Monthly Package-
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1. Instagram & Fb
(30 days, 30 posts, stories.
captions, hashtags and industry based content curation with calendar).
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2. Youtube & Podcast
(4 videos & 4 episodes
Content, editing & posting)
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3. Linkedin magic
10 long forms.
20 short forms.
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All industry based well, researched topics.
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Are you game to level up your impact as an author?